OLAI

For older adults who are already online

Technology should never feel
Intimidating

OLAI is an accessible guidance platform for older and vulnerable adults, making everyday online tasks simple. From GP appointments to banking to video calls with family.

For individualsFor organisations

78%

of over-75s find new tech stressful

11.7m

UK adults lack basic digital skills

1 in 3

over-65s feel digitally excluded from essential services

42%

of carers say tech support causes family tension

For older adults and less confident users, every confusing screen can feel like a locked door to banking, GP appointments, and staying in touch with family.

An older adult concentrating while using a mobile phone

Our core principles

Everything we do is

CalmConnectedSafe

Calm

No rushing, no jargon, no judgement. OLAI moves at their pace with patience and warmth every step of the way.

Connected

Staying connected to the services and people that matter most. From the NHS to family video calls, we bridge the gap.

Safe

Privacy and security always come first. OLAI helps spot scams, manage passwords, and stay protected online.

We can help with things like

  • Booking a GP appointment online
  • Using the NHS App
  • Ordering repeat prescriptions
  • Understanding confusing emails or letters
  • Setting up or using WhatsApp
  • Making a video call to family
  • Filling in online forms
  • Navigating phone or tablet settings
  • Spotting scam messages
  • Online shopping safely
  • Managing passwords
  • Anything else that feels confusing

Designed for everyone

Accessibility built in from day one

Large, clear text

All text is sized for easy reading, with high-contrast colours throughout.

Plain English only

No jargon, no tech speak. Every instruction is written in everyday language.

Read-aloud support

Every step can be read aloud, so users can listen instead of read.

Go at your own pace

No timers, no pressure. Move to the next step only when ready.

Any device

Works on phones, tablets, and computers. No special equipment needed.

WCAG compliant

Built to Web Content Accessibility Guidelines (WCAG) standards for digital inclusion.

Built for two people at once

Because when an older adult gains confidence, their whole family breathes easier.

An older adult smiling and giving a thumbs up while using a tablet

For the sandwich generation

They are caring for ageing parents while raising kids. OLAI takes the tech support off their plate so Sunday lunch can just be lunch again.

  • No more 'can you come over and fix my iPad' calls
  • Their parent has reliable help even when they cannot be there
  • Reduce the guilt and the mental load
Two older adults smiling and taking a photo together

For older adults

Older adults deserve independence, not to feel like a burden. OLAI gives them a safe space to ask any question, no matter how small.

  • No question is too silly, ever
  • Go at their own pace, with someone who genuinely cares
  • Stay independent and connected to the world

Founder's story

"I built OLAI because I watched my own mum give up on things she needed. GP appointments, banking, staying in touch. Because the technology felt too hard. Nobody should have to choose between independence and dignity."

Yasmin, Founder

For individuals

Be the first to know

Join the waitlist and be among the first to access OLAI when it launches. No spam, just one email when it is ready.

Free to join. Unsubscribe anytime.

For organisations

Partner with OLAI

We work with both public and private sector organisations that support older and vulnerable adults. If your organisation serves people who find digital tasks difficult, we would love to talk.

Public sector

  • NHS trusts and GP practices

  • Local councils

  • Care homes

Private sector

  • Banks and financial services

  • Retailers

  • Retirement villages and housing

Get in touch

Tell us about your organisation and what you are looking for.

Frequently asked questions

Everything you need to know about OLAI.

What is OLAI?
OLAI is a digital support companion designed to help older adults navigate everyday online tasks with confidence. It provides calm, step-by-step guidance for tasks such as booking GP appointments, making video calls, sending emails, and managing online banking — using plain language and clear illustrations. OLAI is based in the UK.
Who is OLAI designed for?
OLAI is designed for two main groups. First, adults aged 60 and over who are already online but find digital tasks stressful or confusing. Second, family members — often called the sandwich generation — who support ageing parents with technology and want a reliable, calm service to help them stay independent. OLAI is also available to organisations such as care homes, NHS trusts, housing associations, and employers.
How does OLAI work?
OLAI provides guided instructions that walk you through digital tasks at your own pace. There is no jargon, no rushing, and no judgment.
What tasks can OLAI help with?
OLAI guides you through everyday digital tasks including: booking a GP appointment on the NHS App, ordering repeat prescriptions online, making video calls to family, sending WhatsApp voice messages, writing and sending emails, filling in online forms, shopping online safely, checking a bank account, setting phone reminders, and spotting and avoiding online scams.
How is OLAI different from other tech support services?
Unlike generic helplines or video tutorials, OLAI is built specifically for older and vulnerable adults. Every instruction is written in plain English, with no technical jargon. OLAI moves at your own pace, with no time pressure and no complicated menus. When you get stuck, OLAI offers a simpler explanation rather than repeating the same wording. It treats every person with patience and dignity.
Can care homes, NHS trusts, and other organisations use OLAI?
Yes. OLAI partners with organisations that support older or vulnerable adults, including care homes, NHS trusts, housing associations, and employers. Partner organisations can offer OLAI to their residents, patients, tenants, or employees to help them access digital services independently. Get in touch via the contact form on this page.
Is OLAI free to use?
OLAI is currently in its early access phase. Individuals can join the waitlist for free using the form on this page. Pricing for the full service will be announced ahead of launch.
Is OLAI safe and secure?
Yes. OLAI takes privacy and security seriously. The service never stores sensitive personal information such as banking passwords or NHS login details. All data is processed in line with UK GDPR. OLAI does not sell personal data to third parties.
What is the sandwich generation and how does OLAI help?
The sandwich generation refers to adults who are simultaneously raising their own children and supporting ageing parents. Many spend significant time each week helping older relatives with digital tasks such as booking appointments, paying bills online, or video calling family. OLAI gives those older relatives a calm, independent way to complete these tasks themselves — reducing the burden on family members and helping older adults feel more confident and in control.
  • THrive
  • GM Business Growth Hub
  • Bruntwood SciTech
  • Tech Nation
  • Founders Forum Group